A typical SDK deployment can take two months to get live. That’s two months before a network like Playhaven can bring its ad dollars to work for a new developer, and that can be problematic.
Why? Because in our fast-paced digital world of fierce competition, games can get hot, balloon, and die within a few month months. In the time between the game popping and ads making landfall, that solid bedrock of users may have completely washed away.
We’ve rolled out our first iteration of JS Tags into a clever app called Wishbone, and it’s working wonderfully. Wishbone presents users with two options and a question of which they like better–a picture on either side of the screen, comparing entities in any category.